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- Direct Interaction with the Trainer
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- Airconditioned Premium Classrooms and Lab with all amenities
- Codeathon Practices
- Direct Aptitude Training
- Live Interview Skills Training
- Direct Panel Mock Interviews
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- 100% Placement Support
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- Instructor Led Live Training! Learn at the comfort of your home
- No Recorded Sessions
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- Clarify doubts then and there virtually
- Live Virtual Interview Skills Training
- Live Virtual Aptitude Training
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- 100% Placement Support
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- Industry endorsed Skilled Faculties
- Flexible Pricing Options
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Want to Master your Skills in Digital Marketing ?
Course Highlights

Digital marketing is the technique of promoting products, services, or company identities to particular target audiences through digital channels and technologies. It uses a variety of online marketing techniques, including SEO, social media marketing, email marketing, and content marketing, to connect with and engage potential customers on digital platforms. In the digital sphere, the objective is to boost traffic, produce leads, and boost conversions.
The advantages and opportunities of learning digital marketing are numerous. You should learn digital marketing for the following reasons:
- Digital expertise is in increasing demand in working environments.
- Digital marketing offers an abundance of career prospects.
- Conversion rates are higher with targeted ads.
- Constant learning is vital due to evolving circumstances.
Learning digital marketing doesn't require any particular requirements, even though some of the following can help you understand this area better. The following is a list of suggested requirements:
- Basic Computer Skills
- Basic Marketing Concepts
- Basic SEO Knowledge
- Knowledge in Digital Trends
- Marketing Fundamentals
The fees for our Digital Marketing Course may vary depending on the program level (basic, intermediate, or advanced) and the course format (online or in-person). On average, Online Digital Marketing Course Fees in Chennai range around 45,000 INR and the duration lasts for 3 months including international certification. For precise and up-to-date information on fees, duration, and certification, please contact our Best Digital Marketing Course directly.
- Digital Marketing Specialist
- Social Media Manager
- Digital Analytics Specialist
- Web Analytics Manager
- Social Media Analyst
- Affiliate Marketing Manager
- SEO Specialist
Businesses and marketers use a variety of real-time applications to interact with their target audiences. Here are a few examples of digital marketing in action:
- Real time Analytics
- Live Streaming
- Trends and NewsJacking
- Behavioral Retargeting
- Real-time Customer Feedback
- Interactive Content
Softlogic offers a comprehensive and industry-focused Digital Marketing Course equipping individuals with the skills and expertise required to excel in the field of Digital Marketing. By choosing Softlogic, you can ensure top-notch Online Marketing Courses with the following benefits:
- 100+ Real time trainers
- Fully hands-on training
- Technology Training
- Aptitude Training
- Learn to Code
- Real Time Projects
- Learn to Crack Interviews
- Panel Mock Interviews
- Unlimited Interviews
- Life Long Placement Support
- 60+ hours course duration
- Industry expert faculties
- Completed 1500+ batches
- 100% job oriented training
- Certification Guidance
- Own course materials
- Resume editing
- Affordable fees structure
Related Interview Question & Answers
Digital Marketing Syllabus

You will be immersed into the fascinating field of online marketing through this Digital Marketing Course. You'll learn the skills required to engage with audiences, generate brand growth, and succeed in the digital environment, from developing compelling content and mastering SEO strategies to building impactful websites and mastering ad campaigns.
- Introduction To Online Digital Marketing
- Importance Of Digital Marketing
- How did Internet Marketing work?
- Traditional Vs. Digital Marketing
- Types of Digital Marketing
- Increasing Visibility
- Visitors’ Engagement
- Bringing Targeted Traffic
- Lead Generation
- Market Research
- Keyword Research And Analysis
- Types Of Keywords
- Tools Used For Keyword Research
- Localized Keyword Research
- Competitor Website Keyword Analysis
- Choosing Right Keywords To The Project
- Introduction To Search Engine Optimization
- How Did Search Engine work?
- SEO Fundamentals & Concepts
- Understanding The SERP
- Google Processing
- Indexing
- Crawling
- Domain Selection
- Hosting Selection
- Meta Data Optimization
- URL Optimization
- Internal Linking
- 301 Redirection
- 404 Error Pages
- Canonical Implementation
- H1, H2, H3 Tags Optimization
- Image Optimization
- Landing Page Optimization
- No-Follow And Do-Follow
- Creating XML Sitemap
- txt
- Link Building Tips & Techniques
- Difference Between White Hat And Black Hat SEO
- Alexa Rank, Domain
- Link Acquisition Techniques
- Directory Submission
- Social Bookmarking Submission
- Search Engine Submission
- Web 2.0 Submission
- Article Submission
- Image Submission
- Video Submission
- Forum Submission
- PPT Submission
- PDF Submission
- Classified Submission
- Business Listing
- Blog Commenting
- Citations
- Profile link creations
- Infographics Submission
- Google Panda,
- Penguin,
- Humming Bird Algorithm
- Google Penalties
- SEO Tools For Website Analysis And Optimization
- Competitor Website Analysis And Backlinks Building
- Backlinks Tracking, Monitoring, And Reporting
- Creating Local Listing In Search Engine
- Google Places Setup (Including Images, Videos, Map Etc)
- Search Engine Visibility Reports
- Verification Of Listing
- Google Reviews
- Google Adwords
- Introduction To Online Advertising And Adwords
- Adwords Account And Campaign Basics
- Ad-words Targeting And Placement
- Ad_words Bidding And Budgeting
- Ad words Tools
- Opportunities
- Optimizing Performance
- Ads Type
- Bidding Strategies
- Search Network
- Display Network
- Shopping Ads
- Video Ads
- Universal App Ads
- Tracking Script
- Remarketing
- Performance Monitoring
- Reports
- Social Media Optimization
- Introduction To Social Media Networks
- Types Of Social Media Websites
- Social Media Optimization Concepts
- Facebook, Google+, LinkedIn,
- YouTube, Pinterest,
- Hashtags
- Image Optimization
- Facebook Optimization
- Fan Page Vs Profile Vs Group
- Creating Facebook Page For Business
- Increasing Fans And Doing Marketing
- Facebook Analytics
- Facebook Advertising And Its Types In Detail
- Creating Advertising Campaigns,
- Payment Modes
- Introduction To Twitter
- Creating Strong Profiles On Twitter
- Followers, ReTweets, Clicks,
- Conversions, HashTags
- LinkedIn Optimization
- What Is LinkedIn?
- Individual Profile Vs. Company Profile
- Branding On LinkedIn
- Marketing On LinkedIn Groups
- Google Plus
- Tools & Techniques
- Google + Groups
- Google Plus For Businesses
- Getting Started With Google Analytics
- Navigating Google Analytics
- Real-Time Monitoring
- Audience
- Acquisition
- Traffic Sources
- Behavior
- Content
- Visitors
- Live Data
- Demographics
- Adding site and verification
- Setting Geo-target location
- Search queries analysis
- Filtering search queries
- External Links report
- Crawls stats and Errors
- Sitemaps
- txt and Links Removal
- HTML Suggestion
- Creating A Simple Website For Your Business
- Resume Preparation
- Interview Question Preparation
Related Course Syllabus
Trainer's Profile

Our Mentors are from Top Companies like
- Our Digital Marketing trainers bring their in-depth knowledge of public relations, media communications and different aspects of digital marketing.
- They are experienced professionals who have a clear understanding of the dynamics of the marketing landscape.
- They have managed various digital campaigns, ranging from search engine optimization (SEO) to Content marketing.
- The trainers facilitate a stimulating learning environment by incorporating real-time scenarios and encouraging case studies and project works.
- Our trainers have hands-on experience with various online marketing tools, content management systems, social media platforms and analytics.
- They assist students to recognize digital marketing opportunities and suggest strategies to leverage them efficiently.
- Our trainers have up-to-date knowledge of advertising platforms such as Google Ads, Facebook Ads, programmatic buying, SEO, social media marketing, online reputation management and web analytics.
- They offer quality guidance to help learners develop advanced digital marketing skills and make the right career choices. They have strong project management skills and the ability to work proficiently with teams of professionals.
- They understand the basics of digital marketing and help students build a comprehensive understanding of the digital marketing ecosystem.
- The trainers are dedicated to helping learners perform to their fullest potential and be ready for the dynamic job market.
Talk With Our Trainer
Request a call backCertification

Take your career to new heights with Softlogic's software training certifications. Improve your abilities to get access to rewarding possibilities

Earn Your Certificate of Completion
Validate your achievements with Softlogic's Certificate of Completion, verifying successful fulfillment of all essential components.

Take Your Career to the Next Level with an IBM Certification
Get an IBM certification through our training programs to gain a competitive edge in the industry.

Stand Out from the Crowd with Codethon Certificate
Verify the authenticity of your real-time projects with Softlogic's Codethon certificate.
Project Practices

Learn with Real Time Projects
Google Reviews

Gear up for a Deeper Dive into Reviews
ExploreA Proven Path to Become a Digital Marketing Specialist


Placement Support

Genuine Placements. No Backdoor Jobs at Softlogic Systems.
Free 100% Placement Support

Aptitude Training from Day 1

Build Your Resume

Panel Mock Interview

Interview Skills from Day 1

Build your Linked in Profile

Unlimited Interviews until you get placed

Softskills Training from Day 1

Build Your digital portfolio through "GitHub"

Life Long Placement Support at no cost
Unlock Career Opportunities with our Placement Training
Click HereFAQs

Digital marketing consists of several elements such as search engine optimization (SEO), web analytics, content marketing, social media marketing, email marketing, pay-per-click advertising, and more.
You can use a variety of metrics to measure the effectiveness of your digital marketing campaign, such as reach, engagement, leads, sales, cost-per-acquisition, and more.
Your digital marketing strategy should include content and digital assets such as blogs, eBooks, infographics, videos, webinars, podcasts, and any other form of content that can help you reach your target audience.
Digital marketing offers many benefits, such as lower costs, improved reach, targeted campaigns, and quicker results than traditional marketing methods.
Search engine optimization (SEO) is the process of optimizing a site to improve its visibility on search engine results pages. SEO can help your business become more visible to potential customers and can improve overall performance.
Key analytics tools for measuring campaign performance include Google Analytics, Tableau, and Adobe Analytics.
When launching a digital marketing campaign, the best practices include establishing clear goals, developing a comprehensive strategy, utilizing the right tools, optimizing content for search, leveraging targeted advertising, and optimizing for mobile.
Some of the most important trends in digital marketing include an increased focus on mobile, personalization, video content, influencer marketing, and artificial intelligence.
Digital marketers need a variety of skills, such as research and analysis, communication, content writing, copywriting, project management, digital strategy, and more.
Please contact our course counselor by call or Whatsapp at +91 86818 84318. As an alternative, you can use our Website chat, Website form, or email us at enquiry@softlogicsys.in.
Additional Information

You can earn a lucrative salary when you join as a fresher in digital marketing. Your salary hike and promotion will also be faster. You can be placed in top digital marketing companies. Salaries will differ as per the various locations across the country.
Nowadays every business includes a budget for digital marketing. That said, digital marketing is not confined only to businesses. Doctors, lawyers etc, apply digital marketing to develop their online reputation.
You can involve in the following after taking up digital marketing training at Softlogic :
- Start a career by taking the role of a digital marketing expert in top companies
- Work as a freelancer and control SEO, SMM, SMO and PPC projects
- Commence your own Online Advertising Consulting Services
- Incorporate your own business and produce more leads via the web
- Involve in blogging and earn money through AdSenbse and affiliate programs
- Transform your business idea into reality by starting your start-up company
- Digital Marketing Specialist
- Inbound Marketing Manager
- Search Engine Optimization Specialist
- Search Engine Marketing Specialist
- Conversion Rate Optimizer
- Sales Funnel Specialist
- Digital Marketing Analyst
- Digital Marketing Manager
- Social Media Marketing Specialist
- SEO Manager
- Content Marketer
- Mobile Marketing expert
- Web Analytics Executive
- Digital Marketing Executive
- Social Media Marketing Manager
- SEM Specialist and Digital Sales Executive
- Email Marketing Specialist
- Comprehend the digital marketing scenario
- Identify the suitable online media to accomplish your objectives
- Get entire understanding of digital marketing
- Understand SEO, how to make the best use of it and harness the power of organic and paid search
- Make out how you can blend both digital marketing and conventional marketing in your business
- Know why digital marketing is economic and how it can assist in reaching a wide audience
- Grasp the importance of web analytics.
- Bring in social media and contents as essential parts of your marketing strategy
- Comprehend Online Reputation Management
- Understand the niches of internet marketing
- Build, control and optimize online marketing strategies
There is no hard prerequisite for taking up Digital Marketing Training in Chennai from Softlogic. You have to have basic computer knowledge and a blend of creativity and analytical abilities, Fundamental knowledge of HTML, CSS or Photoshop would be an added advantage.
Digital marketing course is not restricted to any specific set of people. Individuals from different walks of life can gain from the best Digital Marketing Training in Chennai. Eligibility for learning digital marketing is not determined by your educational level, skills and qualification, However, it relies on certain other factors which you should be clear before assessing your career potential. Its time that you talk to our educational counselors and know the importance of digital marketing,
Since the digital medium of carrying out business reaches a huge audience, several individuals are gradually giving up conventional methods of doing business. The following individuals can gain from this course:
Students/Graduates/Freshers searching for a job in online marketing domains like SEO, PPC and SMO.
- Sales executives
- Startup business people
- Small and established business owners who are interested in producing leads through the internet.
- IT Specialists
- Web Designers
- Business owners
- Freelancers
- Product & Brand Manager for their good online presence
- Sales & Marketing Professionals
- Digital Marketers
- Advertising Professionals
- Web Designer
- Web Developer
- Housewives
- Professional blogger for raising blog traffic and awareness.
Affiliate marketers for bringing in more traffic and raising sales through their referrals.
Now we will look at the benefits that the Leading Digital Marketing Training Institute in Chennai as Softlogic will provide after the training for different people :
It is true that no one understand your business than yourself. If you are taking up digital marketing services from a different company they will give you limited services, But if you have good know-how of this field, you can easily take control of your work and reach potential customers.
Students who are searching to form their career in digital marketing domain have great opportunity to join their dream job. This domain has good pay scale. Digital marketing opens up several career opportunities to freshers; they can enhance their career in a short span.
Suppose you are already working in the digital marketing domain, you may have concerns regarding the latest technology. In the last few years, SEO, Social Media and PPC have totally transformed due to innovations. This effective Digital Marketing Certification Training in Chennai from Softlogic will assist you in brushing up your skills and understand how these techniques function. You can gain a lot if your profile is in offline marketing but you are willing to migrate to online marketing.
Are you contemplating on starting your own business based on the website? Then comprehension of the digital scenario is mandatory. Once you complete this course, you would be able to produce lots of leads rapidly.
Object-oriented programming is the key feature of Java. The Java Virtual Machine implements the program. Java compiler transforms Java source code into bytecode and later with the help of Just-In-Time compiler the byte code is then changed into machine code. Later machine code is executed. These qualities make Java shine in the competition as far as career is concerned. Suppose you a Java Developer already then there is an excellent road ahead for you.
The several Java features including Java Applets, JavaBeans, JSP, JDBC etc. makes Java stand apart.
Java is the most dynamic and secure language. Error handling is more potent as compared to C/C++. Java identifies several errors at compile time. There is the facility of inbuilt garbage collection with Java.
Gain expertise in Java Programming Concepts by enrolling for our Best Java Training Course in Chennai at Softlogic Systems. Earn a specialization certificate and hands-on exposure along with placement assistance in our Java Training Institute in Chennai.
Digital marketing field is quickly progressing in India. Chennai is one of the important cities that is embracing Digital Marketing strategies for the purpose of promotions. Eventually, career-oriented people and business people are in requirement of digital marketing expertise. So digital marketing program is one of the most important trainings in the present scenario, Every business and organization is seeing it as an integral process.
The digital marketing training offered by Softlogic prepares you to be an in-demand professional with the knowledge of updated trends in the industry. You will gain the in-trend jobs and get considerable income. Moreover, the digital marketing skills you get through our training assist your business to grow.
Digital marketing has emerged as a stable field with several jobs posted in jobsites. Many jobs are getting created annually in India alone. Softlogic understands the importance of digital marketing and provides in-depth training on this trending concept.
We will assist you practice the aspects you learn in the class. This provides you with a real-time exposure to how things function in the real world.
We endeavor to provide the candidates with 100% placement. For Placement we Tie-ups with several companies and arrange interviews for you in those companies. We conduct mock interviews and regular technical reviews to help you prepare for a job and also Provide SMO Training and SEO Training in Chennai
You will learn all the cutting edge strategies in digital marketing through our meticulous training. The best practices of digital marketing will be imparted to you by our efficient trainers.
Want to Master your Skills in Digital Marketing ?
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